Good-will’, n.

n. 1. Benevolence; well-wishing. 2. (Law.) The custom of any trade or business; the tendency or inclination of persons, old customers and others, to resort to an established place of business; the advantage accruing from such tendency or inclination. The good-will of a trade is nothing more than the probability that the old customers will resort to the old place. Lord Eldon.